Program description

A comprehensive range of training programs focused on developing marketing, sales, and customer communication skills; understanding market needs; building and maintaining strong customer relationships; managing the sales process; and achieving sustainable marketing results.

Marketing Communications and Sales Programs

Secure Payment

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Instant Access

Purpose(s)

  • Develop marketing and sales competencies.
  • Enhance customer communication and negotiation skills.
  • Understand customer needs and market trends.
  • Develop effective marketing and sales strategies.
  • Improve performance efficiency and drive sales results.

Course Curriculum

Marketing Skills Development

Telephone Sales Techniques

Sales Skills Development

Marketing Strategy and Planning

Customer Care Skills

Sales Management

Public Relations Plan Development

Marketing Research

Excellence in Customer Service

Sales Techniques and Customer Retention

Sales Excellence and Competitive Advantag

Marketing Strategies

Improving Sales Productivity

Professional Marketing

Planning Advertising and Promotional Campaigns to Drive Sales

Key Account Management

Social Media Platform Management

Target Audience

  • All public- and private-sector employees interested in participating.
Speakers
Teaching Methodology
Evaluation Methodology

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